:root {
  --navy: #28293e;
  --navy-2: #333651;
  --navy-3: #45496e;
  --coral: #89c441;
  --coral-dark: #4f7d1c;
  --green: #89c441;
  --ink: #1d1e1e;
  --muted: #575757;
  --line: #e6e6e6;
  --bg: #ffffff;
  --bg-soft: #f7f6f3;
  --radius: 18px;
  --shadow: 0 20px 50px -20px rgba(40, 41, 62, .25);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 80px; }
body {
  margin: 0;
  font-family: 'Plus Jakarta Sans', system-ui, -apple-system, 'Segoe UI', sans-serif;
  color: var(--ink);
  background: var(--bg);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}
img, svg { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
h1, h2, h3 { line-height: 1.15; margin: 0 0 .5em; letter-spacing: -.02em; }
h1 { font-size: clamp(2.2rem, 5vw, 3.6rem); font-weight: 800; }
h2 { font-size: clamp(1.7rem, 3.4vw, 2.5rem); font-weight: 800; }
h3 { font-size: 1.15rem; font-weight: 700; }
p { margin: 0 0 1em; }

.container { width: min(1160px, 100% - 32px); margin-inline: auto; }
.narrow { width: min(760px, 100% - 32px); }
.center { text-align: center; }
.section { padding: clamp(64px, 9vw, 110px) 0; }
.section__head { text-align: center; max-width: 680px; margin: 0 auto 48px; }
.section__head p:not(.eyebrow) { color: var(--muted); }

.eyebrow {
  display: inline-block;
  font-size: .8rem; font-weight: 700; letter-spacing: .12em; text-transform: uppercase;
  color: var(--coral-dark);
  margin-bottom: 12px;
}
.eyebrow--light { color: var(--coral); }
.lead { font-size: 1.15rem; color: var(--muted); }
.hl { background: linear-gradient(transparent 62%, rgba(137, 196, 65, .35) 0); }

/* Buttons */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  padding: 14px 24px; border-radius: 999px; border: 2px solid transparent;
  font: inherit; font-weight: 700; text-decoration: none; cursor: pointer;
  transition: transform .15s ease, box-shadow .15s ease, background .15s ease;
}
.btn:hover { transform: translateY(-2px); }
.btn--primary { background: var(--coral); color: var(--navy); box-shadow: 0 10px 24px -10px rgba(137, 196, 65, .9); }
.btn--primary:hover { background: #9ad14f; }
.btn--outline { border-color: var(--navy); color: var(--navy); background: transparent; }
.btn--outline:hover { background: var(--navy); color: #fff; }
.btn--sm { padding: 9px 18px; font-size: .9rem; }
.btn--lg { padding: 18px 32px; font-size: 1.05rem; }
.btn--block { width: 100%; }
.btn[disabled] { opacity: .6; cursor: wait; transform: none; }

/* Nav */
.nav {
  position: sticky; top: 0; z-index: 50;
  background: rgba(255, 255, 255, .88); backdrop-filter: blur(12px);
  border-bottom: 1px solid transparent; transition: border-color .2s;
}
.nav.is-scrolled { border-color: var(--line); }
.nav__inner { display: flex; align-items: center; gap: 24px; height: 70px; }
.nav__links { display: flex; gap: 28px; margin-left: auto; }
.nav__links a, .nav__phone { text-decoration: none; font-weight: 600; font-size: .95rem; color: var(--navy-2); }
.nav__links a:hover { color: var(--coral-dark); }
.logo { display: inline-flex; align-items: center; gap: 8px; font-weight: 800; font-size: 1.5rem; text-decoration: none; color: var(--navy); letter-spacing: -.03em; }

/* Hero */
.hero { padding: clamp(40px, 7vw, 90px) 0 clamp(60px, 8vw, 100px); background: radial-gradient(1000px 500px at 85% 10%, rgba(137, 196, 65, .12), transparent 60%), radial-gradient(800px 400px at 0% 100%, rgba(137, 196, 65, .10), transparent 60%); }
.hero__grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: 56px; align-items: center; }
.checks { list-style: none; padding: 0; margin: 20px 0 0; display: grid; gap: 8px; }
.checks li { position: relative; padding-left: 30px; font-weight: 500; }
.checks li::before { content: '✓'; position: absolute; left: 0; top: 1px; width: 20px; height: 20px; border-radius: 50%; background: var(--green); color: #fff; font-size: .75rem; font-weight: 800; display: grid; place-items: center; }
.checks--light li { color: #fff; }
.proof { display: flex; align-items: center; gap: 12px; }
.proof p { margin: 0; color: var(--muted); }
.stars { color: #f5b301; letter-spacing: 2px; font-size: 1.1rem; }

@keyframes float { 50% { transform: translateY(-8px); } }

/* Problem */
.problem { background: var(--bg-soft); }
.problem .narrow { margin-bottom: 48px; }
.cards-3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.card { background: #fff; border-radius: var(--radius); padding: 28px; border: 1px solid var(--line); }
.card p { color: var(--muted); margin: 0; }

/* Method */
.steps { list-style: none; padding: 0; margin: 0 0 48px; display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; counter-reset: s; }
.steps li { padding: 28px; border-radius: var(--radius); border: 1px solid var(--line); background: #fff; transition: border-color .2s, box-shadow .2s; }
.steps li:hover { border-color: var(--coral); box-shadow: var(--shadow); }
.steps span { display: inline-block; font-weight: 800; color: var(--coral); font-size: .9rem; margin-bottom: 10px; }
.steps p { color: var(--muted); margin: 0; }

/* Cases */
.cases { background: var(--bg-soft); }
.cases__grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px; }
.case { background: #fff; border-radius: 24px; padding: 32px; border: 1px solid var(--line); }
.case h3 { font-size: 1.6rem; }
.case > p { color: var(--muted); }
.case__top { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 16px; }
.tag { font-size: .78rem; font-weight: 700; padding: 5px 12px; border-radius: 999px; background: rgba(137, 196, 65, .14); color: var(--coral-dark); }
.tag--ghost { background: var(--bg-soft); color: var(--navy-3); }
.metrics { display: grid; grid-template-columns: repeat(2, 1fr); gap: 10px; margin: 20px 0 0; }
.metrics div { background: var(--bg-soft); border-radius: 12px; padding: 14px 16px; }
.metrics dt { font-size: .8rem; color: var(--muted); }
.metrics dd { margin: 0; font-size: 1.5rem; font-weight: 800; color: var(--navy); }
.metrics__main { background: var(--navy) !important; }
.metrics__main dt { color: rgba(255, 255, 255, .7); }
.metrics__main dd { color: var(--coral); }

/* Team */
.team { background: var(--navy); color: #fff; }
.team__inner { display: grid; grid-template-columns: 1.1fr .9fr; gap: 56px; align-items: center; }
.team p:not(.eyebrow) { color: rgba(255, 255, 255, .75); font-size: 1.1rem; }
.team__list { list-style: none; margin: 0; padding: 0; display: grid; gap: 14px; }
.team__list li { padding: 20px 22px; border-radius: 16px; background: var(--navy-2); border-left: 4px solid var(--coral); }
.team__list b { display: block; }
.team__list span { color: rgba(255, 255, 255, .7); font-size: .95rem; }


/* FAQ */
.faq details { border-bottom: 1px solid var(--line); padding: 4px 0; }
.faq summary { cursor: pointer; list-style: none; padding: 18px 40px 18px 0; font-weight: 700; font-size: 1.05rem; position: relative; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: '+'; position: absolute; right: 4px; top: 50%; transform: translateY(-50%); font-size: 1.5rem; color: var(--coral); transition: transform .2s; }
.faq details[open] summary::after { transform: translateY(-50%) rotate(45deg); }
.faq details p { color: var(--muted); padding-bottom: 12px; }

/* Audit form */
.audit { background: linear-gradient(135deg, var(--navy) 0%, var(--navy-2) 100%); color: #fff; }
.audit__grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: 56px; align-items: start; }
.audit__copy p:not(.eyebrow) { color: rgba(255, 255, 255, .78); font-size: 1.1rem; }
.audit__contact { display: grid; gap: 8px; margin-top: 32px; }
.audit__contact a { color: #fff; text-decoration: none; font-weight: 600; }
.form { background: #fff; color: var(--ink); border-radius: 24px; padding: clamp(22px, 4vw, 36px); box-shadow: 0 30px 60px -20px rgba(0, 0, 0, .45); display: grid; gap: 14px; }
.form__row { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
.form label { display: grid; gap: 6px; font-size: .88rem; font-weight: 600; color: var(--navy-2); }
.form input, .form select, .form textarea {
  font: inherit; font-weight: 400; color: var(--ink);
  padding: 12px 14px; border: 1.5px solid var(--line); border-radius: 12px; background: #fff; width: 100%;
  transition: border-color .15s, box-shadow .15s;
}
.form input:focus, .form select:focus, .form textarea:focus { outline: none; border-color: var(--coral); box-shadow: 0 0 0 4px rgba(137, 196, 65, .15); }
.form .is-invalid { border-color: #d93025; }
.form textarea { resize: vertical; }
.consent { display: flex !important; grid-template-columns: none; align-items: flex-start; gap: 10px !important; font-weight: 400 !important; font-size: .82rem !important; color: var(--muted) !important; }
.consent input { width: 18px; height: 18px; margin-top: 2px; flex: none; accent-color: var(--coral); }
.consent.is-invalid span { color: #d93025; }
.form__status { margin: 0; font-weight: 600; min-height: 1.2em; text-align: center; }
.form__status.is-error { color: #d93025; }
.form__small { margin: 0; text-align: center; font-size: .8rem; color: var(--muted); }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }

/* Footer */
.footer { background: var(--ink); color: rgba(255, 255, 255, .7); padding: 40px 0 90px; font-size: .9rem; }
.footer__inner { display: flex; flex-wrap: wrap; gap: 20px; justify-content: space-between; align-items: center; }
.footer p { margin: 0; }
.footer a { color: rgba(255, 255, 255, .85); }

/* Sticky mobile CTA */
.sticky-cta { display: none; }

/* Cookie banner */
.cookie { position: fixed; z-index: 100; left: 16px; right: 16px; bottom: 16px; max-width: 560px; margin-inline: auto; background: #fff; border-radius: 16px; box-shadow: 0 20px 50px -10px rgba(0, 0, 0, .35); padding: 18px 20px; display: flex; gap: 16px; align-items: center; font-size: .88rem; }
.cookie[hidden] { display: none; }
.cookie p { margin: 0; color: var(--muted); }
.cookie div { display: flex; gap: 8px; flex: none; }

/* Reveal on scroll */
.reveal { opacity: 0; transform: translateY(20px); transition: opacity .6s ease, transform .6s ease; }
.reveal.is-visible { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; transition: none; }
}

/* Responsive */
@media (max-width: 960px) {
  .nav__links, .nav__phone { display: none; }
  .nav__inner .btn { margin-left: auto; }
  .hero__grid, .team__inner, .audit__grid { grid-template-columns: 1fr; gap: 48px; }
  .cards-3, .steps, .plans { grid-template-columns: 1fr; }
  .cases__grid { grid-template-columns: 1fr; }
}
@media (max-width: 640px) {
  .form__row { grid-template-columns: 1fr; }
  .dash { transform: none; }
  .sticky-cta {
    display: block; position: fixed; z-index: 60; left: 16px; right: 16px; bottom: 16px;
    text-align: center; padding: 16px; border-radius: 999px; background: var(--coral); color: var(--navy);
    font-weight: 800; text-decoration: none; box-shadow: 0 12px 30px -8px rgba(137, 196, 65, .9);
    transition: transform .25s, opacity .25s;
  }
  .sticky-cta.is-hidden { transform: translateY(120%); opacity: 0; pointer-events: none; }
  .cookie { flex-direction: column; align-items: stretch; bottom: 84px; }
  .cookie div { justify-content: flex-end; }
}
.case__note { margin: 14px 0 0; font-size: .9rem; font-weight: 600; color: var(--green); }

/* Brand logo */
.logo img { height: 36px; width: auto; max-width: none; }
.footer .logo img { height: 30px; }

/* Hero photo */

/* Client logos band */
.logos { background: var(--navy); padding: 32px 0; }
.logos p { margin: 0 0 18px; text-align: center; font-size: .8rem; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: rgba(255, 255, 255, .55); }
.logos__row { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 20px 36px; }
.logos__row .logo--square { height: 58px; }
.logos__row img { height: 42px; width: auto; max-width: 150px; object-fit: contain; opacity: .8; transition: opacity .2s; }
.logos__row img:hover { opacity: 1; }

/* Case images */
.case__img { width: calc(100% + 64px); max-width: none; margin: -32px -32px 24px; aspect-ratio: 16 / 9; object-fit: cover; border-radius: 24px 24px 0 0; }
.case { overflow: hidden; }

/* Team photos */
.team__photos { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; margin-top: 56px; }
.team__photos img { width: 100%; height: 340px; object-fit: cover; border-radius: 18px; }


@media (max-width: 960px) {
}
@media (max-width: 640px) {
  .logos__row { gap: 16px 28px; }
  .logos__row img { height: 32px; max-width: 110px; }
  .team__photos img { height: 180px; }
}

/* Hero — conversion (everything important above the fold) */
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }
.hero { padding: 28px 0 48px; }
.hero__grid { grid-template-columns: 1.1fr .9fr; grid-template-areas: "copy form" "photo form"; grid-template-rows: auto 1fr; align-items: start; gap: 0 56px; }
.hero__copy { grid-area: copy; padding-top: 12px; }
.hero__photo { grid-area: photo; }
.hero__form-wrap { grid-area: form; }
.hero .eyebrow { margin-bottom: 8px; }
.hero h1 { font-size: clamp(1.9rem, 3.3vw, 2.7rem); margin-bottom: .35em; }
.hero .accent { color: var(--coral); }
.hero .lead { font-size: 1.05rem; max-width: 34em; margin-bottom: 12px; }
.proof { flex-wrap: wrap; gap: 4px 12px; }

.hero__photo { position: relative; margin: 20px 0 0; border-radius: 20px; overflow: hidden; }
.hero__photo img { width: 100%; height: clamp(220px, 32vh, 300px); object-fit: cover; object-position: center 30%; }
.hero__photo::after { content: ''; position: absolute; inset: 40% 0 0; background: linear-gradient(transparent, rgba(29, 30, 30, .85)); pointer-events: none; }
.hero__photo figcaption { position: absolute; left: 12px; top: 12px; z-index: 1; background: rgba(255, 255, 255, .92); color: var(--navy); font-size: .78rem; font-weight: 700; padding: 5px 12px; border-radius: 999px; }
.hero__stats { position: absolute; left: 12px; right: 12px; bottom: 12px; z-index: 1; list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px; }
.hero__stats li { background: rgba(255, 255, 255, .95); border-radius: 12px; padding: 10px 12px; }
.hero__stats b { display: block; font-size: 1.2rem; font-weight: 800; color: var(--navy); letter-spacing: -.02em; white-space: nowrap; }
.hero__stats span { display: block; font-size: .74rem; color: var(--muted); line-height: 1.3; }

.hero-form { padding: 24px 0 18px; gap: 10px; border: 1px solid var(--line); }
.hero-form > label, .hero-form > button, .hero-form > .form__status, .hero-form > .form__small { margin-inline: 24px; }
.hero-form > button { width: auto; margin-top: 4px; }
.hero-form .form__status:empty { display: none; }
.hero-form__head { padding: 0 24px 4px; }
.hero-form__badge { display: inline-block; margin: 0 0 8px; padding: 4px 12px; border-radius: 999px; background: rgba(137, 196, 65, .18); color: var(--coral-dark); font-size: .76rem; font-weight: 700; }
.hero-form h2 { font-size: 1.3rem; margin-bottom: 4px; }
.hero-form__head p:not(.hero-form__badge) { margin: 0; color: var(--muted); font-size: .92rem; }
.hero-form input { padding: 13px 16px; }
.hero-form input::placeholder { color: #8a8a8a; }
.hero-form .form__small { font-size: .75rem; }
.hero-form .form__small a { color: inherit; }

@media (max-width: 960px) {
  .hero__grid { grid-template-columns: 1fr; grid-template-areas: "copy" "form" "photo"; grid-template-rows: none; gap: 16px; }
  .hero__copy, .hero__form-wrap, .hero__photo { max-width: 560px; width: 100%; margin-inline: auto; }
  .hero__photo { margin-top: 8px; }
}
@media (max-width: 640px) {
  .hero { padding: 16px 0 32px; }
  .hero__copy { padding-top: 0; }
  .hero .eyebrow { font-size: .72rem; margin-bottom: 6px; }
  .hero h1 { font-size: 1.6rem; margin-bottom: .3em; }
  .hero .lead { display: none; }
  .proof { gap: 2px 8px; }
  .proof p { font-size: .88rem; }
  .stars { font-size: .9rem; }
  .hero-form { padding: 16px 0 14px; gap: 8px; }
  .hero-form > label, .hero-form > button, .hero-form > .form__status, .hero-form > .form__small { margin-inline: 16px; }
  .hero-form__head { padding-inline: 16px; }
  .hero-form__badge { margin-bottom: 6px; }
  .hero-form h2 { font-size: 1.1rem; margin: 0; }
  .hero-form__head p:not(.hero-form__badge) { display: none; }
  .hero-form input { padding: 12px 14px; }
  .hero-form .btn--lg { padding: 15px 18px; font-size: 1rem; }
  .hero__photo img { height: 300px; }
  .hero__stats { gap: 6px; left: 8px; right: 8px; bottom: 8px; }
  .hero__stats li { padding: 8px 6px; text-align: center; }
  .hero__stats b { font-size: .98rem; }
  .hero__stats span { font-size: .66rem; }
}

/* Hero form — qualification fields */
.hero-form__row { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; margin-inline: 24px; }
.hero-form select { padding: 13px 36px 13px 16px; appearance: none; -webkit-appearance: none; background: #fff url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath d='M1 1l5 5 5-5' fill='none' stroke='%23575757' stroke-width='1.6'/%3E%3C/svg%3E") no-repeat right 14px center; }
.hero-form select:invalid { color: #8a8a8a; }
.hero-form select option { color: var(--ink); }
@media (min-width: 961px) {
  .hero-form { gap: 9px; padding-top: 20px; }
  .hero-form input, .hero-form select { padding-top: 11px; padding-bottom: 11px; }
  .hero-form__head p:not(.hero-form__badge) { display: none; }
}
@media (max-width: 640px) {
  .hero-form__row { margin-inline: 16px; gap: 8px; }
  .hero-form { gap: 7px; }
  .hero-form input, .hero-form select { padding-top: 10px; padding-bottom: 10px; font-size: 16px; }
  .hero-form select { padding-left: 12px; padding-right: 28px; background-position: right 10px center; }
  .hero-form__badge { display: none; }
  .hero-form .form__small { font-size: .7rem; }
}

/* Desktop: form card aligned with the left block (top of text → bottom of photo) */
@media (min-width: 961px) {
  .hero__copy { padding-top: 0; }
  .hero__form-wrap { align-self: stretch; display: flex; }
  .hero-form { flex: 1; align-content: center; gap: 12px; padding: 28px 0 22px; }
  .hero-form input, .hero-form select { padding-top: 13px; padding-bottom: 13px; }
  .hero-form h2 { font-size: 1.4rem; }
  .hero-form > button { margin-top: 6px; }
}
@media (min-width: 961px) and (max-width: 1439px) {
  .hero-form { gap: 10px; padding: 22px 0 18px; }
  .hero-form h2 { font-size: 1.28rem; }
  .hero-form input, .hero-form select { padding-top: 12px; padding-bottom: 12px; }
}
.hero__photo figcaption { left: auto; right: 12px; }
.hero__photo .cap-short { display: none; }
@media (max-width: 640px) {
  .hero__photo .cap-long { display: none; }
  .hero__photo .cap-short { display: inline; }
}

/* Problem cards — visual examples */
.card { display: flex; flex-direction: column; }
.card .card__example { margin-top: 14px; padding-top: 14px; border-top: 1px dashed var(--line); font-size: .88rem; color: var(--navy-2); }
.card .card__example b { color: var(--coral-dark); }
.viz { height: 190px; margin: -8px -8px 22px; border-radius: 14px; background: var(--navy); color: #fff; position: relative; overflow: hidden; }

/* 1. Targeting */
.viz--target { display: grid; grid-template-rows: 1fr auto; padding: 14px; background: radial-gradient(circle at 50% 45%, #3a3d5c 0, var(--navy) 70%); }
.viz-target__map { position: relative; }
.viz-target__map::before { content: ''; position: absolute; inset: 0; background-image: linear-gradient(rgba(255,255,255,.05) 1px, transparent 1px), linear-gradient(90deg, rgba(255,255,255,.05) 1px, transparent 1px); background-size: 22px 22px; }
.viz-target__ring { position: absolute; left: 50%; top: 50%; border-radius: 50%; transform: translate(-50%, -50%); border: 1.5px solid rgba(137, 196, 65, .55); background: rgba(137, 196, 65, .08); }
.viz-target__ring--1 { width: 44px; height: 44px; background: rgba(137, 196, 65, .25); }
.viz-target__ring--2 { width: 84px; height: 84px; }
.viz-target__ring--3 { width: 124px; height: 124px; border-style: dashed; animation: pulse 3s ease-in-out infinite; }
.viz-target__pin { position: absolute; left: 50%; top: 50%; width: 12px; height: 12px; margin: -6px 0 0 -6px; border-radius: 50%; background: var(--coral); box-shadow: 0 0 0 4px rgba(137, 196, 65, .35); }
.viz-target__label { position: absolute; right: 0; top: 0; font-size: .7rem; font-weight: 700; background: rgba(255,255,255,.12); padding: 3px 8px; border-radius: 999px; }
.viz-target__chips { display: flex; flex-wrap: wrap; gap: 5px; }
.viz-target__chips span { font-size: .68rem; font-weight: 600; padding: 3px 9px; border-radius: 999px; background: rgba(137, 196, 65, .2); color: #d6f0b6; }
@keyframes pulse { 50% { transform: translate(-50%, -50%) scale(1.08); opacity: .6; } }

/* 2. Content */
.viz--content { display: flex; align-items: center; gap: 16px; padding: 14px 16px; }
.viz-phone { position: relative; flex: none; width: 92px; height: 162px; border-radius: 14px; overflow: hidden; border: 3px solid #fff; box-shadow: 0 10px 24px -8px rgba(0,0,0,.6); }
.viz-phone img { width: 100%; height: 100%; object-fit: cover; }
.viz-phone__play { position: absolute; left: 50%; top: 50%; transform: translate(-50%, -50%); width: 32px; height: 32px; border-radius: 50%; background: rgba(255,255,255,.9); color: var(--navy); display: grid; place-items: center; font-size: .75rem; padding-left: 2px; }
.viz-phone__tag { position: absolute; left: 6px; bottom: 6px; font-size: .58rem; font-weight: 700; background: var(--coral); color: var(--navy); padding: 2px 6px; border-radius: 999px; }
.viz-content__list { list-style: none; margin: 0; padding: 0; display: grid; gap: 8px; }
.viz-content__list li { padding-left: 14px; border-left: 2px solid var(--coral); }
.viz-content__list b { display: block; font-size: .82rem; }
.viz-content__list span { font-size: .72rem; color: rgba(255,255,255,.65); }

/* 3. Funnel */
.viz--funnel { display: grid; align-content: center; gap: 6px; padding: 14px 16px; }
.viz-funnel__row { width: var(--w); margin: 0 auto; display: flex; justify-content: space-between; align-items: center; gap: 6px; padding: 6px 10px; border-radius: 8px; background: rgba(255,255,255,.1); font-size: .72rem; white-space: nowrap; min-width: 150px; }
.viz-funnel__row b { font-size: .82rem; }
.viz-funnel__row--main { background: var(--coral); color: var(--navy); }
.viz-funnel__total { margin: 6px 0 0; text-align: center; font-size: .8rem; color: rgba(255,255,255,.9); }
.viz-funnel__total b { color: var(--coral); }

@media (prefers-reduced-motion: reduce) { .viz-target__ring--3 { animation: none; } }
/* Targeting: two zones */
.viz-zone { position: absolute; top: 50%; width: 0; height: 0; }
.viz-zone--croix { left: 28%; }
.viz-zone--tournai { left: 66%; }
.viz-zone .viz-target__pin, .viz-zone .viz-target__ring { left: 0; top: 0; }
.viz-zone--croix .viz-target__ring--1 { width: 30px; height: 30px; }
.viz-zone--croix .viz-target__ring--2 { width: 66px; height: 66px; }
.viz-zone--tournai .viz-target__ring--1 { width: 40px; height: 40px; }
.viz-zone--tournai .viz-target__ring--2 { width: 84px; height: 84px; }
.viz-zone--tournai .viz-target__ring--3 { width: 128px; height: 128px; }
.viz-zone__label { position: absolute; left: 0; top: 0; transform: translate(-50%, 18px); white-space: nowrap; font-size: .66rem; font-weight: 700; background: rgba(29, 30, 30, .75); padding: 2px 7px; border-radius: 999px; }
.viz-zone--croix .viz-zone__label { transform: translate(-50%, 40px); }
.viz-zone--tournai .viz-zone__label { transform: translate(-50%, 50px); }
.viz-target__chips span { font-size: .74rem; padding: 4px 12px; }
.viz-phone video { width: 100%; height: 100%; object-fit: cover; display: block; }


/* AI ads section */
.ai { background: var(--navy); color: #fff; }
.ai__grid { display: grid; grid-template-columns: 1.05fr .95fr; gap: 64px; align-items: center; }
.ai__copy > p:not(.eyebrow) { color: rgba(255, 255, 255, .78); font-size: 1.08rem; }
.ai__points { list-style: none; padding: 0; margin: 24px 0 32px; display: grid; gap: 14px; }
.ai__points li { padding-left: 18px; border-left: 3px solid var(--coral); }
.ai__points b { display: block; }
.ai__points span { color: rgba(255, 255, 255, .7); font-size: .95rem; }
.chat { background: #fff; color: var(--ink); border-radius: 22px; padding: 18px; box-shadow: 0 30px 60px -20px rgba(0, 0, 0, .5); }
.chat__head { display: flex; align-items: center; gap: 6px; padding-bottom: 14px; margin-bottom: 16px; border-bottom: 1px solid var(--line); }
.chat__dot { width: 10px; height: 10px; border-radius: 50%; background: var(--line); }
.chat__title { margin-left: 8px; font-size: .82rem; font-weight: 700; color: var(--muted); }
.chat__msg { font-size: .92rem; line-height: 1.5; }
.chat__msg--user { margin-left: auto; max-width: 85%; width: fit-content; background: var(--bg-soft); padding: 10px 14px; border-radius: 16px 16px 4px 16px; margin-bottom: 16px; }
.chat__msg--ai p { margin: 0 0 12px; color: var(--navy-2); }
.chat__ad { display: grid; gap: 4px; padding: 14px 16px; border: 1.5px solid var(--coral); border-radius: 14px; background: rgba(137, 196, 65, .07); }
.chat__ad b { color: var(--navy); }
.chat__ad span { font-size: .85rem; color: var(--muted); }
.chat__sponsored { font-size: .7rem !important; font-weight: 700; text-transform: uppercase; letter-spacing: .08em; color: var(--coral-dark) !important; }
.chat__cta { justify-self: start; margin-top: 6px; font-weight: 700; color: var(--navy) !important; background: var(--coral); padding: 6px 14px; border-radius: 999px; }
.chat__more { margin: 12px 0 0 !important; font-size: .82rem; color: var(--muted) !important; }
.ai__note { margin: 12px 0 0; text-align: center; font-size: .78rem; color: rgba(255, 255, 255, .55); }
@media (max-width: 960px) {
  .ai__grid { grid-template-columns: 1fr; gap: 40px; }
  .ai__visual { max-width: 480px; width: 100%; margin: 0 auto; }
}

/* AI section — shorter copy + ChatGPT-style mockup */
.ai h2 { font-size: clamp(1.7rem, 3vw, 2.4rem); }
.ai__points { gap: 10px; margin: 20px 0 28px; }
.ai__points li { padding-left: 14px; }
.chat { padding: 0; overflow: hidden; background: #fff; }
.chat__head { gap: 4px; padding: 14px 18px; margin: 0; border-bottom: 1px solid #ececec; }
.chat__title { margin: 0; font-size: 1rem; font-weight: 700; color: #0d0d0d; }
.chat__model { font-size: .7rem; color: #8e8e8e; }
.chat__msg--user { margin: 18px 18px 16px auto; background: #f4f4f4; border-radius: 18px; color: #0d0d0d; }
.chat__msg--ai { padding: 0 18px; }
.chat__msg--ai p { color: #0d0d0d; }
.chat__ad { border: 1px solid #e3e3e3; background: #fafafa; }
.chat__sponsored { color: #8e8e8e !important; letter-spacing: .06em; }
.chat__brand { display: flex; align-items: center; gap: 8px; }
.chat__brand img { width: 22px; height: 22px; border-radius: 6px; border: 1px solid #ececec; }
.chat__input { display: flex; justify-content: space-between; align-items: center; margin: 18px; padding: 10px 10px 10px 16px; border: 1px solid #e3e3e3; border-radius: 999px; color: #8e8e8e; font-size: .88rem; }
.chat__input span { width: 28px; height: 28px; border-radius: 50%; background: #0d0d0d; color: #fff; display: grid; place-items: center; font-size: .85rem; }

/* Problem section — before/after comparison */
.problem .narrow { margin-bottom: 32px; }
.problem h2 { font-size: clamp(1.7rem, 3.2vw, 2.4rem); }
.problem .lead { margin-bottom: 0; }
.compare { display: grid; grid-template-columns: 1fr auto 1fr; gap: 20px; align-items: center; max-width: 900px; margin-bottom: 56px; }
.compare__col { background: #fff; border: 1px solid var(--line); border-radius: 18px; padding: 24px; }
.compare__col--after { background: var(--navy); border-color: var(--navy); color: #fff; box-shadow: var(--shadow); }
.compare__label { margin: 0 0 14px; font-size: .8rem; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; color: var(--muted); }
.compare__col--after .compare__label { color: var(--coral); }
.compare__bar { height: 14px; border-radius: 999px; background: var(--bg-soft); overflow: hidden; }
.compare__col--after .compare__bar { background: rgba(255, 255, 255, .12); }
.compare__bar span { display: block; height: 100%; width: var(--w); border-radius: 999px; background: #c9c9c9; transform-origin: left; animation: grow 1.2s ease-out both; }
.compare__col--after .compare__bar span { background: var(--coral); }
.compare__value { margin: 14px 0 2px; font-size: 1.7rem; font-weight: 800; letter-spacing: -.02em; color: var(--navy); }
.compare__col--after .compare__value { color: #fff; }
.compare__text { margin: 0; font-size: .9rem; color: var(--muted); }
.compare__col--after .compare__text { color: rgba(255, 255, 255, .7); }
.compare__vs { font-weight: 800; color: var(--muted); font-size: .9rem; }
.cards-title { text-align: center; font-size: .8rem; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: var(--coral-dark); margin: 0 0 20px; }
@keyframes grow { from { transform: scaleX(0); } }
@media (prefers-reduced-motion: reduce) { .compare__bar span { animation: none; } }
@media (max-width: 760px) {
  .compare { grid-template-columns: 1fr; gap: 10px; margin-bottom: 40px; }
  .compare__vs { text-align: center; }
  .compare__col { padding: 18px; }
  .compare__value { font-size: 1.4rem; }
}

/* Views chart (paid vs organic) */
.views-chart { max-width: 900px; margin-bottom: 56px; margin-top: -28px; }
.views-chart__card { background: #fff; border: 1px solid var(--line); border-radius: 18px; padding: 22px 22px 16px; }
.views-chart__head { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: baseline; gap: 8px 20px; margin-bottom: 8px; }
.views-chart__head h3 { margin: 0; font-size: 1.05rem; }
.views-chart__legend { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; gap: 6px 16px; font-size: .85rem; color: var(--navy-2); }
.views-chart__legend li { display: flex; align-items: center; gap: 6px; }
.swatch { display: inline-block; width: 14px; height: 4px; border-radius: 2px; }
.swatch--paid { background: #6fae2a; }
.swatch--organic { background: repeating-linear-gradient(90deg, #8a8f98 0 5px, transparent 5px 8px); }
.views-chart__plot { position: relative; }
.views-chart__plot svg { width: 100%; height: auto; display: block; overflow: visible; }
.vc-grid { stroke: #ececec; stroke-width: 1; }
.vc-axis { font-size: 11px; fill: #8a8a8a; font-family: inherit; }
.vc-line { fill: none; stroke-width: 2; stroke-linejoin: round; stroke-linecap: round; vector-effect: non-scaling-stroke; }
.vc-line--paid { stroke: #6fae2a; }
.vc-line--organic { stroke: #8a8f98; stroke-dasharray: 6 5; }
.vc-label { font-size: 12px; font-weight: 700; fill: var(--navy-2); font-family: inherit; }
.vc-cross { stroke: #b5b5b5; stroke-width: 1; stroke-dasharray: 3 3; vector-effect: non-scaling-stroke; }
.vc-dot { stroke: #fff; stroke-width: 2; vector-effect: non-scaling-stroke; }
.vc-dot--paid { fill: #6fae2a; }
.vc-dot--organic { fill: #8a8f98; }
.vc-hit { cursor: crosshair; }
.vc-tip { position: absolute; top: 4px; transform: translateX(-50%); pointer-events: none; background: var(--navy); color: #fff; border-radius: 10px; padding: 8px 12px; font-size: .8rem; display: grid; gap: 2px; white-space: nowrap; box-shadow: var(--shadow); }
.vc-tip[hidden] { display: none; }
.vc-tip .swatch { margin-right: 6px; vertical-align: middle; }
.views-chart__note { margin: 6px 0 0; font-size: .75rem; color: var(--muted); }
@media (max-width: 760px) {
  .views-chart { margin-top: -16px; margin-bottom: 40px; }
  .views-chart__card { padding: 16px 12px 12px; }

}

/* "Pour qui ?" sectors */
.forwho__grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; }
.sector { display: flex; flex-direction: column; background: #fff; border: 1px solid var(--line); border-radius: 18px; padding: 22px; }
.sector h3 { margin-bottom: 6px; }
.sector p { color: var(--muted); font-size: .92rem; margin: 0 0 18px; flex: 1; }
.sector__logos { display: flex; flex-wrap: wrap; align-items: center; gap: 10px 16px; min-height: 44px; padding-top: 14px; border-top: 1px dashed var(--line); }
.sector__logos img { height: 28px; width: auto; max-width: 110px; object-fit: contain; filter: brightness(0) opacity(.55); }
.sector__logos--empty { font-size: .85rem; font-weight: 700; color: var(--coral-dark); }

/* Portfolio */
.works { background: var(--bg-soft); }
.works__grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; }
.work { margin: 0; }
.work__media { aspect-ratio: 4 / 5; border-radius: 16px; overflow: hidden; background: var(--navy); }
.work__media video, .work__media img { width: 100%; height: 100%; object-fit: cover; display: block; }
.work--placeholder .work__media { display: grid; place-items: center; background: #fff; border: 2px dashed #d6d6d6; color: #a0a0a0; font-size: .85rem; font-weight: 600; }
.work figcaption { display: flex; justify-content: space-between; gap: 8px; margin-top: 8px; font-size: .85rem; }
.work figcaption span { color: var(--muted); }

/* WhatsApp floating button */
.wa-float { position: fixed; right: 20px; bottom: 20px; z-index: 70; display: flex; align-items: center; gap: 8px; padding: 12px 18px 12px 14px; border-radius: 999px; background: #25d366; color: #fff; font-weight: 700; text-decoration: none; box-shadow: 0 12px 28px -8px rgba(0, 0, 0, .35); transition: transform .15s; }
.wa-float:hover { transform: translateY(-2px); }
.wa-float svg { width: 24px; height: 24px; }

@media (max-width: 960px) {
  .forwho__grid { grid-template-columns: 1fr 1fr; }
  .works__grid { grid-template-columns: repeat(3, 1fr); }
}
@media (max-width: 640px) {
  .forwho__grid { grid-template-columns: 1fr; gap: 12px; }
  .works__grid { grid-template-columns: 1fr 1fr; gap: 12px; }
  .wa-float { right: 16px; bottom: 84px; padding: 14px; }
  .wa-float span { display: none; }
}
.wa-float { transition: transform .25s, opacity .25s; }
.wa-float.is-hidden { opacity: 0; transform: translateY(20px); pointer-events: none; }

/* WhatsApp chat popup */
.wa-chat { position: fixed; right: 20px; bottom: 84px; z-index: 80; width: 340px; max-width: calc(100vw - 32px); background: #efeae2; border-radius: 18px; overflow: hidden; box-shadow: 0 24px 60px -12px rgba(0, 0, 0, .4); display: flex; flex-direction: column; animation: waIn .2s ease-out; }
.wa-chat[hidden] { display: none; }
@keyframes waIn { from { opacity: 0; transform: translateY(12px); } }
.wa-chat__head { display: flex; align-items: center; gap: 10px; padding: 12px 14px; background: #075e54; color: #fff; }
.wa-chat__head img { width: 40px; height: 40px; border-radius: 50%; background: #fff; }
.wa-chat__head b { display: block; font-size: .95rem; }
.wa-chat__head span { font-size: .75rem; opacity: .8; }
.wa-chat__close { margin-left: auto; background: none; border: 0; color: #fff; font-size: 1.6rem; line-height: 1; cursor: pointer; padding: 0 4px; }
.wa-chat__body { padding: 16px 14px 8px; display: grid; gap: 12px; }
.wa-chat__bubble { justify-self: start; max-width: 88%; background: #fff; padding: 10px 12px; border-radius: 0 12px 12px 12px; font-size: .9rem; line-height: 1.45; box-shadow: 0 1px 1px rgba(0, 0, 0, .08); }
.wa-chat__chips { display: flex; flex-wrap: wrap; gap: 6px; justify-content: flex-end; }
.wa-chat__chips button { font: inherit; font-size: .8rem; font-weight: 600; color: #075e54; background: #fff; border: 1px solid #b9dcd4; border-radius: 999px; padding: 6px 10px; cursor: pointer; }
.wa-chat__chips button:hover { background: #dcf8c6; }
.wa-chat__form { display: flex; align-items: flex-end; gap: 8px; padding: 8px 10px; }
.wa-chat__form textarea { flex: 1; font: inherit; font-size: 16px; resize: none; border: 0; border-radius: 22px; padding: 10px 14px; max-height: 120px; background: #fff; }
.wa-chat__form textarea:focus { outline: 2px solid #25d366; }
.wa-chat__form button { flex: none; width: 44px; height: 44px; border: 0; border-radius: 50%; background: #25d366; color: #fff; display: grid; place-items: center; cursor: pointer; }
.wa-chat__form button svg { width: 22px; height: 22px; }
.wa-chat__note { margin: 0; padding: 0 14px 10px; font-size: .7rem; color: #667781; text-align: center; }
@media (max-width: 640px) {
  .wa-chat { right: 16px; left: 16px; width: auto; bottom: 150px; }
}

/* WhatsApp icon in header (mobile only) */
.nav__wa { display: none; }
@media (max-width: 960px) {
  .nav__wa { display: grid; place-items: center; flex: none; width: 40px; height: 40px; margin-left: auto; border-radius: 50%; background: #25d366; color: #fff; }
  .nav__wa svg { width: 22px; height: 22px; }
  .nav__wa + .btn { margin-left: 0; }
}
@media (max-width: 640px) {
  .wa-chat { top: 80px; bottom: auto; }
}
.nav__cta { white-space: nowrap; }
.nav__cta .cta-short { display: none; }
@media (max-width: 640px) {
  .nav__inner { gap: 10px; }
  .nav__cta .cta-long { display: none; }
  .nav__cta .cta-short { display: inline; }
}
/* Color logos (no grey filter) */
.sector__logos img.logo--color { filter: none; height: 32px; }